advanced stealth persuasion techniques

3 Persuasion Techniques You Should Start Using Immediately

advanced stealth persuasion techniques

Today I’m going to give you a persuasion technique you can use to enter your prospects internal dialogue and steer control of that conversation towards a specific outcome.

Of course, we cannot force people to do anything they don’t want to do – but we can make the benefits of your offer more attractive, and increase the chance that purchasing seems like the logical thing to do.

We can see this happening almost everywhere we look.

A mother persuades her children to eat vegetables, a business executive persuades clients to commission a project, and world leaders persuade others to yield to their demands. It appears, then, persuasion has infiltrated all aspects of our lives and therefore, it doesn’t hurt to hone this skill particularly in a sales environment.

But the times they are a changing.

Time Magazine reported that the average attention span has reduced from twenty-minutes in the 1980s to a mere 8 seconds.

In response, Blair Warren discovered a stealth persuasion technique called the one-sentence persuasion formula.

People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them to throw rocks at enemies.

Russell Brunson used this develop his own method, which aims to let prospects complete the sales-journey themselves, therefore feeling like the decision to buy way their own.

Here are things you can do to guarantee high sales:

1. Primary question

Tony Robbins surmises that every human being has that rimary question’ that forms the basis of their motivation and subsequently determines the choices they make. Therefore, it is imperative that you nail down the chief concerns that your prospective customers in the present moment.

In the Digital Age, it is fairly easy to get inside your customers’ heads by perusing through social media timelines and online communities to see complaints and other nuances that hold them back.

You will be surprised to see how candid people are when they like or dislike something. For instance, mothers raising toddlers may express concern over the chemicals used to make children’s toys or if certain diapers cause rashes. Such ideas could spark debates that could go viral thereby expanding the reach to mothers in different parts of the world.

While some debates are sensationalized then die a quiet natural death, others have the potential to gather critical mass and evolve into something substantial. It is your duty to comb through news feeds and scour the internet for information that will help you comprehend your customers’ vantage point.

2. Epiphany moment

Once you have an inkling into prospective customers’ aches and pains, the next step is devising a wonderful story that leads the prospect to an epiphany moment. This story will be based on personal experiences like struggles that led to an epiphany moment in your life. In the aforementioned scenario, you could offer diapers that are organically manufactured or toys that don’t have harmful chemicals that would adversely affect children’s health. Describe a few success stories that will resonate with mothers raising toddlers and regurgitate this story like your life depended on it.

The overarching aim here is to get the prospect to reach an epiphany or the so-called AHA moment where they suddenly realize that what you are offering fulfills a need in their lives. It is at this juncture that the prospect fully embraces your offering and bond with it such that they cannot let go.

3. Magic bullet

Once you have a prospective customer’s attention and they are already entwined with the offerings you presented (the epiphany), the onus is on you to make the home run.

Most marketers get carried away and present a bunch of ideas at the same time in hopes of converting sales but this mainly serves to confuse people.

For example, in the case where parents are concerned that some diapers are causing rashes, one may be tempted to explain at great lengths how their brand of diapers is amazing. They could throw in a couple of buzzwords like environmentally friendly, organic, and so on.

While this could all be true, it is no different from the countless ads that we see on television.

Make it personal and focus on solving the one issue that solves the problem. You have to be laser-focused when doing this pitch and narrow it down to the most important idea, the one magic bullet that will finally seal the deal.