Today I’m going to show you how to create content really quickly and easily, so it doesn’t even feel like you’re creating content at all.
As you probably know, when it comes to building traffic and getting conversions it all starts with content marketing.
But I know that creating original content is hard, it’s time-consuming and there’s no immediate payoff unless you’re prepared to advertise.
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Easy Ways To Get Website Content For Free
So I’m going to give you three easy ways you can get free content, without that much effort.
You’re going to put in minimum effort, and get maximum results.
And this is partly inspired by an article that I read on Problogger, but I need to adapt it I put my own twist on things.
I’m giving you the steps to get content made quickly.
So the first tip I’ve got for you is to interview experts.
Your part of the content creation process is to research and ask the right questions.
You chosen expert will then do the heavy lifting in exchange for exposure.
This method can also be a really good source of traffic, as other websites pick up on the story.
I’ll give you an example.
This had a domino effect and it really put that website on the map.
And the funny thing is I didn’t really do any kind of content creation for it, I just asked Brian a few questions that I knew people wanted the answers to and he answered those questions.
The second tip I’ve got for you is to invite people to guest post on your on your website.
You can either ask for submissions and contributions on your website or you can reach out to people whose content you like, and invite them to guest post.
But that’s only half the story.
The second part is to take the best contributors, and the best guest bloggers, and offer them a regular spot.
They become frequent contributors to your website, and I’ve applied that strategy one of my websites which is now almost exclusively run and updated by guest bloggers who have become regular contributors.
So if you do it right, if you can network with the right people and bring the them in to your website, it’s a really effective strategy because then your content grows automatically.
And with content marketing and we have to be consistent because that is what ultimately grows our traffic over time.
When people contribute to your website for free you can end up in an awesome situation where it’s a win-win situation for everybody.
The last tip that I’ve got for you is content curation.
You probably already know I’m a big fan of curating content.
This is were you take a portion of somebody else’s content and you use it for your own purposes.
So you might take paragraph from an article, link back to the original, and then add your own insights.
You can do it with articles, video embeds – so you can go to Youtube and find relevant videos.
Practically every video on there allows anybody to legally embed that video any website.
You don’t have to ask for permission because if the video creators don’t want that content embedded on websites they can turn that feature off.
You can also do the same with infographics.
If you want to use images do check the license; make sure that you’re not using images that you don’t have the rights to use.
But a lot of infographics actually give you the HTML code that you can take and paste into your blog post to display that infographic.
And really, that’s the whole purpose of infographics – it’s to get links from websites.
So again if that code is visible on an infographic you don’t need to ask permission.
However, when you do content curation it’s a good idea to approach the content creators directly and let them know you’ve used their content – they might be thankful to you, and promote you in return.